A few weeks ago I described what I do as “making the phone ring and generating enquiries” but I am no salesman. I am creative marketer who has REAL life experience working to make sales in some cases to help keep a company alive!
Firstly, marketing is the process of attracting customers, retaining customers and winning new business. It permeates every department, every person and process. Marketing, done well, will pay you dividends in the future. Marketing builds and builds, yes, you advertising as part of a marketing strategy to make immediate sales, but it isn’t the most effective way to utilise marketing resource.
Rather than looking at this from a typical ten steps to make the phone ring angle, I thought I would share my reasons why your phone is not ringing DAILY with enquiries.
What we all want, which is a sure sign of a successful business, is organic enquiries, no google ad’s, no heavy SEO guru fees…here are my reasons why your phone...